Fremont, CA: MGI Research, independent industry research and advisory firm, positioned BillingPlatform as a market leader based on an independent analysis of its management, product, strategy, finances, and channels.
MGI Research is a non-profit industry research and consultancy organization that focuses on disruptive technological trends. MGI 360 Ratings is a comprehensive approach for evaluating technology companies that businesses use to follow, assess purchasing risks, and find prospective new vendors who can help them save money, time, decrease risk, and find new opportunities. Billing, monetization, contract lifecycle management, CPQ, digital payments, and finance automation are among the financial technology markets that MGI Research specializes in evaluating.
"Today's digital businesses and global organizations view automated revenue management solutions as critical for managing the volume, complexity and velocity of today's revenue streams from a mix of subscriptions, usage-based billing, services, digital goods and more," stated Andrew Dailey, Managing Director at MGI Research. "While a relatively new entrant to the market with its expansion into revenue recognition, BillingPlatform has made a meaningful impression with its modern, extensible and configurable platform that targets highly complex contractual relationships and accounting scenarios as part of a broader monetization platform."
BillingPlatform is applauded for its "sophisticated UX" and "shrewdly separating the Revenue Recognition rules from the rest of the product catalog." In addition, the analysts noted that "customers praise the product capabilities" and "the company and product stand out in their ability to understand, model and deliver simple to sophisticated functionality with agility." The research notes that BillingPlatform is best suited for fast-growing, mid-to-large B2B and B2C enterprises in the $100 million to $1 billion annual revenue range that need a highly configurable automated revenue management solution.
