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CFO Tech Outlook | Thursday, February 03, 2022
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Fremont, CA: Planswell, the financial planning company offering free, personalized financial plans to consumers in under three minutes, has upgraded features for advisors using its software for free. Advisors can now assist clients in planning for major spending goals such as a dream vacation, as well as incorporating significant cash flow events such as an inheritance, with the impact on retirement completely accounted for.
"Our financial planning experience for consumers and advisors is advancing at a rapid pace," said Scott Wetton, Chief Operating Officer. "Planswell's new goal and cash flow functionality drives the type of value advisors want to deliver to their clients."
Clients can now add savings goals to their overall plan for specific spending events such as elective surgery or a dream vacation. Goals are integrated with the retirement planning engine to reflect the effect on retirement, and the adaptive engine will find solutions with the goal in mind.
Likewise, one-time cash events—deposits or withdrawals—are instantly integrated into the client's plan, giving them the flexibility to deal with life's unexpected twists and turns.
Planswell turned client prospecting and onboarding on its head by making its software completely free to both sides of the market in December 2021, spiking business by up to 25 percent in just two weeks after investing upwards of $20 million to build its unique client-led planning engine. In just three minutes, the end client can create a comprehensive financial plan from their mobile device, including mortgage, investment, debt, and cash flow considerations, which are immediately available to their advisor.
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